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Applied Technology and Innovation Management

Insights and Experiences from an Industry-Leading Innovation Centre

Erner, Michael / Möckel et al, Peter
Erschienen am 01.02.2010, Auflage: 1. Auflage
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Bibliografische Daten
ISBN/EAN: 9783540888260
Sprache: Englisch
Einband: Gebunden

Beschreibung

InhaltsangabeThe Importance of Innovation Management at Deutsche Telekom - Technological Uncertainty and Open Innovation.- Deutsche Telekom Laboratories as a Testbed for Modern Technology and Innovation Management.- Strategic Foresight.- Integration of Academic Research into Innovation Projects: The Case of Collaboration with a University Research Institute.- Implementing Open Innovation to Benefit from External Dynamics of Innovation.- Partnering for Research and Development within an Open Innovation Framework.- Business (Lead) Customer Involvement in the Innovation Process.- Tools for User-Driven Innovation at Deutsche Telekom Laboratories.- Options for Customer Integration in the Open Innovation Paradigm at Deutsche Telekom.- Segmentation and Evaluation Tools to Project Customer Potential.- Cross-over Application of Enterprise Architecture and Modularization in Telco R&D.- Enterprise Architecture in Innovation Implementation.- Managing Technology Push and Market Pull within Pre-Product Development.- Design Research in University-Industry Collaborative Innovation: Experiences and Perspectives.- Transferring Technology Innovations to Operating Business Units.- The Project Value Tracking Process at Deutsche Telekom Laboratories.- Venturing for Commercialization of R&D Results.

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